Why is WordPress so popular?

WordPress is one of the biggest and most popular platforms in the world. Since its initial creation in 2002, WordPress sites make up a massive 23% of the internet. WordPress 1.0 was released in 2003 and the next 16 years was spend improving in technicality and popularity. This platform is loved everywhere for its simplicity and flexible use.

A whopping estimated 75 million people are using and loving WordPress at this very moment. But what makes it such a favourite for website owners everywhere? At boxChilli, many of our fantastic clients utilise this platform so we have plenty of first-hand experience. So, here are our favourite things about WordPress.

Flexibility

WordPress actually started as a tool for blogging. It was an easy and simple way for people to broadcast their thoughts and opinions online. The platform is still great for bloggers but has developed beyond that. Now, it’s easy to make any sort of site successfully. Whether you are creating an e-commerce store, business directory or job board, WordPress has got you covered.

Ease of use

You don’t need any experience to get up and running on WordPress. They have a variety of templates so you can get started straight away. If you needed something more advanced, there are various plug-ins which you can use for customisation. The great thing about WordPress is literally anyone can use it, so everyone has the opportunity to make a great site.

Many users

Because 75 million people are currently using WordPress, it means the support system is massive. It’s easy to communicate with other users for troubleshooting, tips and advice. There are also endless online resources and tutorials for this platform, so users are able to teach themselves. If you’re looking for a comprehensive WordPress website with fantastic SEO, look no further than boxChilli. We have a huge depth of experience in all things digital and can help your site rank and your traffic increase. We cover areas throughout Hampshire and the surrounding areas including Portsmouth, Southampton, Basingstoke, Winchester and Guilford. Get in touch today for more information.

Cheaper alternative for entrepreneurs

Times can be tough if you’re starting your own business. The last thing you need is extra costs. WordPress allows entrepreneurs to get up and running with a site to promote their business or sell their products. A great website can we made without breaking the bank and could be the thing that kickstarts sales.

SEO friendly

WordPress is a great platform to use for SEO. You can download various plugins such as the YOAST SEO plugin. This allows you to measure readability, use snippet preview and select a keyword for your page. Again, there are lots of tutorials and online help for this. So, if you want to work on your SEO, WordPress can help you do that.

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