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ECOMMERCE WEBSITE DESIGN AND DEVELOPMENT FOR SCALING BRANDS

FAST, SCALABLE & CONVERSION-READY ECOMMERCE WEBSITES

CUSTOM ECOMMERCE WEBSITES THAT DO MORE THAN JUST SELL

SHAPED AROUND YOUR PRODUCTS, YOUR CUSTOMERS AND YOUR GOALS

At boxChilli, we design and build eCommerce stores that perform with purpose. Every project is rooted in strategy, combining clear UX, CRO insight and platform-specific development to create an online store that drives real commercial value. If your current eCommerce platform is slow, inflexible or no longer supporting your goals, we can help you move forward with a faster, smarter and more scalable solution.

While WooCommerce is our preferred platform, we also design and develop on Shopify, Magento and headless technologies. Every build is tailored to your product catalogue, business operations and customer journeys, ensuring your site works the way your business needs to sell online.

  • ECOMMERCE WEBSITE DEVELOPMENT THAT SUPPORTS BUSINESS GROWTH FROM DAY ONE

  • EASY PRODUCT AND CONTENT MANAGEMENT WITHOUT TECHNICAL BLOCKERS

  • MOBILE-FIRST DESIGN THAT SUPPORTS SALES AND MARKETING PERFORMANCE

  • BUILT TO LOAD FAST, SCALE EASILY AND SUPPORT ONGOING SEO

  • WANT TO INCREASE SALES THROUGH YOUR WEBSITE?

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Some of Our eCommerce Website Design Services

  • Checkout Optimisation

    We simplify and streamline the checkout process to reduce abandonment and increase conversion rates. This includes fewer steps, guest checkout options, autofill functionality and clear payment choices that improve the overall buying experience.

  • Product Structuring and Filtering

    Advanced filtering, dynamic tags and well-organised category structures make it easy for customers to find the right product quickly, even within large or complex inventories.

  • Payment and Fulfilment Integrations

    We integrate popular payment gateways and fulfilment providers such as Stripe, PayPal, Klarna, Apple Pay, Royal Mail and DPD ensuring a seamless transaction and delivery process from start to finish.

  • WooCommerce Customisation

    We tailor WooCommerce to suit your specific business model, building custom product types, rule-based pricing structures, recurring payment setups and bespoke third-party integrations.

  • eCommerce Tracking and Analytics

    Robust tracking setups using GA4, Meta Pixel and conversion APIs provide clear visibility into performance, helping you make smarter decisions with reliable, real-time data.

  • CRO and UX Audits

    In-depth CRO audits highlight what’s holding your conversion rate back, from layout friction to missed upsell opportunities. Each audit includes practical recommendations you can act on straight away.

OUR WEBSITE DESIGN & DEVELOPMENT PROCESS

CLEAR STAGES, EXPERT DELIVERY AND NO SURPRISES

1

Client Introduction

You’ll meet our Project Coordinator and one of our Designer’s, who’ll be with you for the full journey. Together, we’ll outline your goals, agree on key milestones and walk you through the design process. We don’t set hard limits on design rounds because we believe in a collaborative approach, moving forward only once you’re confident, happy and ready.

2

Internal Kickoff

Our design and dev teams review your brief, technical requirements and sitemap. We book in the project and assign it within the wider development team to move efficiently from plan to production.

3

Design

Our in-house website designers collaborate closely with you from the start, creating your homepage concept together as the foundation for the rest of the site. Once you’re happy with the direction, we’ll move on to designing the remaining pages and mobile layouts, keeping you involved at each stage. You’ll see the creative take shape and have full sign-off before we move into development.

4

Development

Our developers build the site using our lightweight SDK or a tailored tech stack, depending on your needs. We review specs, keep your PM up to date, and if SEO is involved, the wider team is brought in. You can supply content and imagery during this phase for us to upload.

5

Content Population & Staging

We populate the site with your content, style everything consistently and provide access to a staging version for you to explore and review. Your feedback is actioned before final sign-off.

6

Pre-Launch Checks

Our technical SEO and dev teams run detailed pre-launch checks, covering speed, accessibility, redirects, security and more. Once complete, we book a launch date and keep you fully informed.

7

Go Live

Your new, professional website goes live. We handle the technical checks, make sure everything works as expected, and remain on-hand to support you as your new website starts delivering results.

8

Training & Aftercare

Unlike other agencies that send you a simple word document, we set up training sessions as there’s no point in having a website you can’t use. We will offer you a comprehensive overview of how to update content across the website and how to handle your website to ensure a strong online presence.

TRUSTED TO BUILD ECOMMERCE SITES SINCE 2006

ECOMMERCE WEBSITES BUILT FOR GROWTH, NOT JUST LOOKS

Your eCommerce business should be a sales machine, not a blocker to growth. At boxChilli, we bring together design, technology and strategy to create websites that perform across the entire funnel. From faster page loads and clearer product discovery to integrated marketing tools and scalable backends, we focus on eCommerce solutions that actually moves your business forward.

MADE FOR MODERN SHOPPERS, DESIGNED FOR MARKETERS

A successful online store needs to serve both ends of the equation: shoppers who want a fast, intuitive experience, and marketing teams who need control, speed and flexibility. That’s why our eCommerce builds are designed around real-world user journeys and business workflows. From intelligent search and product filtering to conversion-led checkout flows and campaign-ready landing pages, we deliver eCommerce development projects that are as easy to use as they are to manage – supporting everything from SEO and CRO to content, merchandising and paid media activity.

TECH THAT FITS THE WAY YOU WORK

Every business is different, and your website should reflect that. We build around your existing systems and workflows, creating integrations that streamline operations and remove friction across departments. Whether it’s stock syncs, API integration, multi-warehouse fulfilment or CRM automation, our eCommerce websites are engineered to fit your tech stack, your processes and your long-term goals, giving you a platform that feels tailored rather than restrictive.

PERFORMANCE-FIRST, FROM CODE TO CONVERSION

We approach every project with performance in mind, starting at the codebase and continuing through every layer of the site. Our website development build clean, lightweight foundations that meet Core Web Vitals, while our UX team designs journeys that prioritise clarity and speed. Structured data, semantic HTML and logical internal linking all come as standard, helping your store rank well, load quickly and deliver a consistently smooth experience across devices. The end result is a site that performs where it matters most… on the metrics that drive real sales.

NO MORE PAGE BUILDER BLOAT OR CMS HEADACHES

Managing your site shouldn’t feel like a chore. Our in-house WordPress SDK replaces bloated page builders and restrictive templates with a clean, flexible environment that keeps things fast, secure and easy to use. You’ll be able to update products, launch campaigns and edit content directly through WordPress, without wrestling with clunky interfaces or waiting on developers. It’s a content management system designed to empower your team, not slow them down.

INCLUSIVE EXPERIENCES, ACCESSIBLE FOR ALL USERS

An eCommerce site needs to work for everyone, including customers with disabilities. We build in line with WCAG best practices, supporting usability, clarity and legal compliance across your entire customer base. That includes semantic markup, alt texts, colour contrast and mobile device responsiveness – all designed to protect your brand and deliver a better experience to every user.

MIGRATING WITHOUT LOSING MOMENTUM

Replatforming doesn’t have to mean starting from scratch. Our migration process protects your visibility, rankings and user data while helping you unlock new performance opportunities. From redirect mapping and structured data preservation to analytics tracking and speed testing, we manage the full technical scope while ensuring continuity across SEO, content and organic traffic. Whether you’re moving from Magento to WooCommerce or upgrading a legacy WordPress site, we’ll make the transition seamless and search-safe.

EXPERIENCED, RELIABLE & HERE FOR THE LONG TERM

With almost 20 years of eCommerce web design and development experience, we’ve delivered successful projects for eCommerce retailers, charities, legal firms, hospitality brands, B2B companies and so more. As a full-service agency, our UK-based team includes senior designers, developers, SEO leads and project coordinators who stay with you throughout.

A STRATEGIC, LONG-TERM RELATIONSHIP

A high-performing website should never sit still. That’s why we offer ongoing support and retainers focused on CRO testing, technical improvements, content population and SEO optimisation. We work closely with your internal teams to keep your website moving in the right direction, aligning with campaigns, seasonal shifts and new business goals. It’s a proactive partnership designed to deliver long-term growth, not just a successful launch.

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PROUD TO WORK WITH

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TRUSTED BY GLOBAL BRANDS THAT VALUE RESULTS

REAL REVIEWS, FROM REAL CLIENTS

FREQUENTLY ASKED QUESTIONS

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Q. What are eCommerce websites?

A.

An eCommerce website allows businesses to sell products or services online, providing customers with a secure way to browse, purchase and track orders. Modern eCommerce website development services focus on performance, flexibility and scalability, making sure each site can grow with your business. A strong build balances smooth checkout flows, clear navigation and reliable shipping providers, all of which directly influence the overall customer experience.

Q. How much does an eCommerce website cost?

A.

Costs vary depending on functionality, integrations and design. A smaller site may need only essential features, while a larger business often requires advanced systems, payment gateways and third-party links. We’re transparent with pricing and always build a solution tailored to your business, ensuring you get the right balance between investment and long-term value.

Q. What is the best eCommmerce platform?

A.

For most businesses, WooCommerce is the best choice because it combines flexibility, scalability and complete control over your online store. It integrates seamlessly with WordPress, making it ideal for customisation, SEO and long-term growth. At boxChilli, we primarily build in WooCommerce using our own SDK, as it allows us to deliver tailored functionality and a platform that grows with you. While Shopify and Magento have their place, WooCommerce remains our recommended solution for most clients.

Q. Will my website be mobile-friendly?

A.

Yes, all our websites are designed mobile-first, tested across different devices and optimised for loading speed and usability. Mobile traffic represents a huge part of online sales, and mobile optimisation improves rankings, helps increase traffic, and creates a better browsing experience for every user.

Q. How long does it take to build an eCommerce website?

A.

Timelines vary depending on scope, but most projects take between 16 and 28 weeks from discovery to launch. We share clear milestones so you can review designs, provide feedback and stay informed at every stage. The process is structured to keep projects moving while giving enough space to refine product descriptions and content.

Q. Will I be able to update products and content myself?

A.

Yes. Once live, you’ll have full access to manage content through the CMS. Our eCommerce support team provides tailored training sessions or recorded walkthroughs so you feel confident updating pages, adjusting stock, and refining product information without needing to rely on developers for every change.

Q. What platforms or CMS do you work with?

A.

We primarily build in WordPress using our own SDK – every recommendation is backed by technical details, your growth goals and long-term scalability, so you get the platform that fits best both now and in the future.

Q. Do you set up eCommerce tracking and reporting?

A.

Yes, we integrate analytics, conversion tracking and reporting into every project. This ensures you can measure performance, refine your marketing strategy and make informed decisions about campaigns and ongoing optimisation.

Q. What’s your approach to eCommerce web design and development?

A.

Our approach combines planning, creativity and technical build. We start with discovery, align your website to business goals, then create designs focused on usability and branding. Development is carried out by our in-house team, ensuring your site is built to high standards and ready for long-term growth.

Q. How do you ensure an eCommerce site is built to convert?

A.

Conversion success comes from user-first design, streamlined journeys and data-driven refinements. We optimise calls-to-action, structure checkout processes clearly and enhance the path from browsing to buying, making sure every step feels seamless for customers.

Q. How involved will I be during the project?

A.

You’ll be involved at every milestone, from initial planning to final testing. We share updates, provide opportunities for feedback and make the process collaborative. This ensures the final site reflects your goals, while giving you confidence at each stage of delivery.

Q. What makes your eCommerce process different from other agencies?

A.

We focus on long-term success rather than one-off builds. Every site is structured for performance, supported by ongoing packages and delivered by the same team who built it. This gives you consistent expertise, reliable communication and a partner that understands your growth journey.

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