23 August 2010 boxchilli Social Media Social media optimisation is a new evolution in the world of online marketing. We can enable you to take full advantage of the new social networking avenues such as facebook, youtube, myspace, twitter and bebo, amongst others. Provoke work with you to maximise your exposure to potential customers who are spending an increasing amount of their time on these social media networks, allowing you to target them rather than waiting for them to come to you. Used correctly these social media arenas can serve up almost overload amounts of traffic through to your website in an instant. A recent report by Top Shop claimed that they managed to generate a massive 5% of overall business purely from their myspace page which is an incredible amount of dependency on one website and a fantastic case study. With these social media sites now accounting for more traffic than the likes of eBay and rapidly approaching Google, you will find that there are more searches on myspace than there are on the MSN search engine daily which just goes to re-iterate the strength of these mediums. Other diversifications which are working exceedingly well for companies are the likes of Youtube for video content and also the new social bookmarking sites such as digg, Furl, Del.icio.us, Stumble Upon, Reddit where people mark content that they have found on the web which they think of as useful and they bookmark it. The more people who bookmark it, the more it shows up. These sites are used by people who want to establish breaking news, exciting developments or just interesting news and the social networking sector is expected to expand over coming years. Rumour has it that Google is referencing social networking websites to establish current and fresh websites when determining its search engine positions, so even more reason to promote yourself in this way. Through clever use of social media optimisation and online press releasing into these channels we at boxChilli media can help to extend your reach to your target market and attract some very instant traffic to your website. If you would like to discuss social media optimisation or would like to know how we can help your business call us on 0845 388 1478 Back to blog list About the Author boxchilli