Youboat Marine Google Product Ads

Magento PPC Management Visit Website
  • 16%
    Increase in revenue from Google Mar 22 to Mar 23
  • 16:1
    Revenue / Cost for 2023
  • 19:1
    Revenue / Cost July 2023

What Did We Do?

The first task after securing this project was to update the tracking which was massively over-reporting.

Immediately after we had managed to get the tracking correct, Google decided to sunset Shopping Campaigns and made us move to Performance Max product ads.

We successfully updated this, maintaining a similar ROAS and soon started to improve the return through optimisation.

The next stage was to review the Google Merchant Centre and optimise the products on the website to give them the best quality for both Google and User Experience.

We are now working through optimising this account further, to continue the great return, at a higher budget.


Want to become our next success story?