Cartoon illustration in 1950s rubber hose style of Gunwharf Quays in Portsmouth, Hampshire.

LEADING SEO AGENCY IN PORTSMOUTH, HAMPSHIRE

HELPING BUSINESSES IN PORTSMOUTH GET FOUND ONLINE

GROW YOUR BUSINESS WITH ORGANIC SEARCH

BOXCHILLI, A PORTSMOUTH SEO AGENCY WITH A KICK

If your website isn’t appearing when your ideal customers search, you’re leaving money on the table. At boxChilli, we help Portsmouth businesses get found online with SEO strategies that get measurable results. From increasing visibility for ‘near me’ searches on Google Maps, to helping clients increase their quantity of leads, we focus on building an organic presence that is reliable, adaptable and results-focused, so that you stay ahead of the competition.

With nearly 20 years of experience and a fully in-house team based just up the A3 in Waterlooville, we’ve seen SEO evolve from keyword-stuffing to today’s AI-driven search results. Through all the changes, one thing has stayed the same: businesses need a strategy that’s built around real goals, not quick fixes. That’s exactly what we deliver. So, whether you need more sales, leads or online visibility across Portsmouth, our organic search experts build tailored, data-led strategies that solve real problems.

  • IN-HOUSE TEAM OF 30 JUST UP THE ROAD IN WATERLOOVILLE

  • STEADILY INCREASE YOUR LEADS, ENQUIRIES AND SALES

  • STRONGER ONLINE VISIBILITY ACROSS PO POSTCODES

  • PROVEN TRACK RECORD ACROSS A VARIETY OF SECTORS IN THE CITY

  • WANT TO GET FOUND IN PORTSMOUTH?

THE PORTSMOUTH SEO AGENCY THAT GETS IT

WE'RE A GREAT FIT IF YOU...

See organic search as a serious growth channel and want it to perform like one.

Have invested in SEO before but need stronger returns and better alignment with revenue.

Want to build a search presence across Portsmouth that earns trust and drives pipeline growth.

Are tired of seeing competitors outrank you on Google, even when you offer a better service.

Value proactive partnerships where an agency brings you ideas and solves problems.

Want to stop guessing what works and start making confident, data-backed decisions.

TODAY'S SPECIAL

GET A FREE TECHNICAL AUDIT OF YOUR WEBSITE

TURNING CLICKS INTO CUSTOMERS

A FULL SUITE OF SEO SERVICES IN PORTSMOUTH

Portsmouth is home to a diverse mix of businesses – from independent retailers along Albert Road and eCommerce brands expanding from Cascades, to marine engineering firms at the dockyard and tech start-ups at Lakeside. Each faces unique challenges online, but all share the same need: to be found in search and to stand out against local and national competition. That’s where our SEO expertise makes the difference.

Our SEO services are built around one clear purpose: driving sustainable growth for your business. We align every strategy with your commercial objectives, creating search campaigns that not only improve visibility but also generate meaningful results. With clarity, expertise and a focus on measurable outcomes, we deliver SEO across Portsmouth that makes a real impact.

TECHNICAL SEO FOR BETTER PERFORMANCE

High-performing websites start with strong technical foundations. Through detailed SEO audits, we identify and fix issues that hold your site back, from slow page speeds and broken links to weak site architecture. By improving structure and crawlability, we make your website easier for search engines to understand and more enjoyable for users to navigate.

INCREASE SALES ONLINE WITH ECOMMERCE SEO

For online stores in Portsmouth, visibility means nothing without conversions. We create eCommerce SEO campaigns that optimise product listings, improve site structure and target the right keywords at every stage of the funnel. By reducing basket abandonment and increasing sales, we deliver long-term growth that goes beyond paid search.

LOCAL SEO THAT GETS YOU FOUND NEARBY

For smaller businesses, being visible in local search results is essential. We optimise your Google Business Profile, strengthen directory listings, and create location-focused landing pages that make you easier to find. By improving your presence in Google Maps and local searches, we help you attract more customers across PO postcodes.

TURN TRAFFIC INTO LEADS WITH CONVERSION RATE OPTIMISATION

More visitors doesn’t always mean more revenue. Through conversion rate optimisation, we review how users interact with your site and test changes to layouts, calls to action and on-page content. This process uncovers opportunities to improve performance, ensuring your website generates more enquiries, purchases and long-term value.

LINK BUILDING & OFF-PAGE SEO THAT ACTUALLY WORKS

Authority matters in SEO, and we deliver it the right way. Through digital PR campaigns, strategic outreach and relevant partnerships, we secure backlinks that make a real difference to your domain authority and search performance. Every link is earned naturally, ensuring sustainable growth and lasting results.

SPECIALISTS IN WORDPRESS SEO

With deep WordPress expertise across all departments, we make sure your site is technically sound and search-optimised. From speed improvements and plugin configuration to schema markup and crawl control, every detail is managed carefully. The outcome is a reliable, powerful WordPress site that delivers real SEO performance.

GET CLEAR ON YOUR SEO STRATEGY

Looking for guidance as well as delivery? Our senior SEO consultants take the time to understand your business goals, review your current performance and map out a clear strategy for growth. Whether you need a one-off roadmap or long-term support, our Portsmouth SEO’s provide tailored solutions that keep your organic performance moving in the right direction.

UNCOVER WHAT'S HOLDING YOUR WEBSITE BACK

An SEO audit should do more than hand you a pretty report. Ours cut through the noise, pinpointing technical issues, on-page barriers and competitive gaps that impact performance. With a clear set of fixes and data to back them up, you’ll know exactly what to do next to grow your visibility.

WE'RE NOT JUST ANOTHER PORTSMOUTH SEO AGENCY

TURNING UP THE HEAT ON YOUR SEO RESULTS

SEO can feel overwhelming when results don’t match the effort. That’s why we’ve refined our approach over the years to tackle the real issues businesses face such as unreliable rankings, unclear strategies, poor communication and agencies that miss the mark. At boxChilli, our SEO is built on honesty, shaped by experience and focused on what makes a difference: delivering growth you can see and trust.

LOCAL KNOWLEDGE THAT DELIVERS

Being based just 10 minutes away in Waterlooville means we understand the area and the audience better than most. We know how people search across different PO postcodes, what local competitors are doing, and how to position your business so it gets noticed. Whether you want to dominate the local map pack or grow visibility across Hampshire, our digital marketing insight gives you a real advantage.

PROVEN RESULTS FOR LOCAL BRANDS

Our track record speaks for itself. We’ve helped businesses like Hovertravel, Covers Timber & Builders Merchants and Blue Star Asbestos achieve stronger rankings, more enquiries and consistent growth online. Every campaign is tailored to the client, and our results show that the right strategy makes a real difference. When you work with us, you’re choosing a team that already knows how to deliver for businesses in and around Portsmouth.

A TEAM OF SPECIALISTS BEHIND YOU

No one person can do great SEO alone. That’s why your campaign benefits from a full team of technical specialists, content creators and strategists all working together. From website developers optimising your site’s structure to content writers producing pages that convert, we combine skills and experience to cover every angle of SEO. You get the best of each discipline working towards your goals.

CLEAR AND HONEST REPORTING

We believe you should always know where your investment is going. That’s why our reporting is designed to be clear, open and easy to follow. You’ll see the metrics that matter most, rankings, traffic, leads, and sales, alongside the actions we’re taking and the opportunities ahead. No jargon, no guesswork, just full transparency so you’re always in the picture.

PARTNERING FOR LONG TERM GROWTH

Every business is different, whether you’re scaling quickly or managing legacy systems. We listen first, learning about your team, your challenges and your goals before shaping the right SEO approach. With fewer shortcuts and stronger collaboration, we build partnerships that last – many of our clients renew their contracts year after year!

LOOKING FOR SOMETHING ELSE?

OUR SEARCH ENGINE OPTIMISATION PROCESS

A CLEAR RECIPE FOR SUSTAINABLE RESULTS

1

Discovery Call

We learn about your business, your audience and what’s holding your site back.

2

Audit & Research

We analyse your website, competitors and the search landscape in your area.

3

Strategy Development

We create a tailored SEO roadmap designed to improve your visibility, traffic and conversions.

4

Implementation

Our team handles the technical fixes, content improvements and link-building work.

5

Monitoring & Reporting

We track progress, refine your strategy and share clear reports without unnecessary metrics.

PROUD TO WORK WITH

Documation company logo featuring bold blue lettering.
Hovertravel company logo in blue and red text.
Italia Conti performing arts school logo in black serif text.
Time4Nutrition company logo in white and gold lettering.
Capital Law company logo with black serif text.
Celsius Hire company logo with blue and red branding.
Radar Festival logo in bold pink and teal typography.
London Bridge Hotel logo in elegant serif typography.

TRUSTED BY GLOBAL BRANDS THAT VALUE RESULTS

REAL REVIEWS, FROM REAL CLIENTS

FREQUENTLY ASKED QUESTIONS

Categories

Cant find the answer you are looking for?
Get in touch and we will be happy to help

Q. What is SEO and why is it important?

A.

Search Engine Optimisation (SEO) is the process of improving your website so it shows up more prominently in search results for relevant terms. But it’s not all about search rankings and keywords, it’s about making sure the right people can find you at the right time. When done properly, SEO helps you increase traffic, leads and sales by making your site more visible, useful and relevant to your audience.

Q. How do backlinks help SEO?

A.

We use the analogy that backlinks are like trusted recommendations from other websites. When high-quality, relevant sites link to your content, it signals to search engines that your site is credible and worth surfacing. Done strategically, backlinks help boost your authority, increase your rankings for relevant search terms and open up new traffic streams like ChatGPT, Perplexity and AI Overviews.

Q. Is SEO still worth it in 2025 with AI and LLMs changing search?

A.

Before someone else says it, no, SEO is not dead and it’s still worth it! The way people search is indeed evolving, but the need for helpful, relevant, well-structured content hasn’t changed. If anything, AI tools like Google’s Search Generative Experience (SGE) and LLMs have raised the bar for SEO agencies to evolve and maintain white-hat SEO practices, so make sure you’re ready for the new phase of SEO.

Q. How can you get my business found for 'near me' searches?

A.

By optimising your Google Business Profile, keeping your contact details consistent across the web, and encouraging positive reviews, our local SEO strategies increases your visibility across the city. This makes it easier for customers to find, call, or visit your business when they need you most. Being the second most densely populated local authority outside of London, Portsmouth presents businesses a great opportunity to get in front of their ideal customer, so being visible on Google Maps is crucial.

Q. Will I get a dedicated account manager?

A.

Yes, you’ll have a dedicated contact who takes the time to understand your business and is easy to work with. They’ll be your main point of contact, keeping everything organised and on track, with a team of experienced SEO specialists supporting them in the background.

Q. How much does SEO cost and what affects pricing?

A.

We don’t believe in one-size-fits-all pricing because every business has different needs. Your costs will depend on factors such as the size of your website, your goals and the level of support you are looking for, whether that means ongoing strategy or a specific project. During the discovery phase we will always provide a clear scope, transparent pricing and advice that fits your stage of growth.

Q. How often will I receive updates or reports?

A.

We keep communication simple and consistent so you always know where things stand. You’ll get a monthly report covering performance, insights, and next steps, along with regular check-ins to keep everything on track. If priorities change or new opportunities appear, we’ll flag them first so you’re never left chasing answers.

Q. What industries do you specialise in?

A.

Since 2006, we’ve supported businesses in almost every sector, from eCommerce and B2B to trades, hospitality, SaaS and professional services. Whatever challenge you’re facing, chances are we’ve solved something very similar before.

Q. How quickly will I see results?

A.

Some SEO results can be seen quickly, while others take longer to build. Most businesses notice early improvements within the first few months, with bigger growth developing over time. We focus on delivering quick wins alongside a long-term strategy so you get early momentum and lasting progress.

Q. What’s your initial SEO process?

A.

Every SEO strategy begins with listening. We get to know your business, your audience and the challenges you face. From there, we run a full technical audit to check your site’s health, carry out keyword and competitor research, and build a tailored strategy that’s data-driven and search-focused.

Q. How do you stay up to date with industry changes and algorithm updates?

A.

Staying ahead of change is part of how we work. From Google algorithm updates to the rise of AI and shifting user habits, we track what matters and translate it into actions for your site. As specialists in search, we don’t just follow trends, we interpret them and focus on what will deliver results. By continually testing and learning, we keep your SEO strategy fresh, relevant and ahead of the competition.

Q. Do you use AI or automation in your SEO strategies?

A.

We use Artificial Intelligence (AI) in thoughtful, creative ways, always guided by human input. You won’t get generic, machine-written content from us. Our priority is delivering real value, not churning out blogs for the sake of it. If AI helps us work smarter and faster, we’ll use it. If it doesn’t add value, we won’t. It’s as straightforward as that.

Q. Can you support site migrations or platform changes?

A.

Yes, and it’s something we’ve guided many businesses through. Whether you’re replatforming, merging domains, redesigning your site or changing CMS, we create a clear plan to protect and strengthen your online visibility. Our SEO and web development teams work side by side on everything from redirect mapping and tracking to structural improvements and pre- and post-launch testing, ensuring your move is seamless and search-ready.

Q. What are your core values and how do they influence your work?

A.

At boxChilli, our values of integrity, creativity and client focus shape everything we do. They influence how we approach challenges, how we communicate and how we define success. We’re open about what’s working and where improvements are needed, even when the answers are difficult. We look for inventive ways to solve problems and adjust strategies as the landscape changes. Most importantly, every decision we make is guided by your goals and backed by data.

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