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PAID SOCIAL AGENCY FOR AMBITIOUS BRANDS

HIGH-IMPACT ADS ACROSS META, LINKEDIN & MORE

BLENDING STRATEGY, CREATIVE AND COMMUNITY

PAID SOCIAL MEDIA MANAGEMENT SERVICES

Paid social should go beyond visibility which is why at boxChilli, every paid social media marketing campaign is built around a clear performance objective, whether that’s generating qualified leads, increasing eCommerce sales or scaling brand reach. We combine intelligent audience segmentation with standout creative and full-funnel strategy, ensuring your spend delivers real business value across platforms like Meta, LinkedIn, TikTok and more.

By aligning campaign messaging with buyer intent and platform behaviour, we make sure your brand connects with the right people at the right moments. Our team works across both paid and organic channels to create a consistent, purposeful presence that drives long-term growth while delivering short-term results.

  • PAID SOCIAL THAT CONVERTS ON TIKTOK, INSTAGRAM, LINKEDIN AND BEYOND

  • RE-ENGAGE EXISTING CUSTOMERS WITH SMART REMARKETING

  • TURN SOCIAL MEDIA PLATFORMS INTO REVENUE CHANNELS

  • MAXIMISE CUSTOMER VALUE THROUGH PAID SOCIAL MEDIA ADVERTISING

  • WANT TO MAKE THE MOST OF YOUR SOCIAL MEDIA PRESENCE?

TODAY'S SPECIAL

BOOK A FREE PAID MEDIA STRATEGY CALL

PAID SOCIAL THAT DELIVERS AT EVERY STAGE OF THE MARKETING FUNNEL

Many brands invest in paid social services without fully aligning campaigns to customer intent. The result? Low engagement, wasted spend and inconsistent performance. Whether it’s weak creative, poor platform choice or missing funnel strategy, the real issue is usually a lack of joined-up thinking between business goals, audience behaviour and platform capabilities.

At boxChilli, we treat paid social as a growth engine. That means building campaigns around your commercial goals, mapping creative and messaging to where your audience is in the funnel, and using each platform for what it does best. Whether it’s scaling a B2C brand with Meta, building B2B lead pipelines through LinkedIn, or tapping into Gen Z discovery habits on TikTok, we tailor our strategy around the real-world context in which your audience exists.

We’ve helped businesses navigate platform changes, privacy updates and shifting consumer habits not by chasing trends, but by staying close to what actually works. So whether you need to reach new audiences, re-engage existing customers or tighten up your funnel, we’ll build a paid social strategy that drives brand awareness, works across a range of advertising platforms and converts potential customers.

Cartoon illustration in 1950s rubber hose style showing PPC paid search advertising.

BUILDING PAID SOCIAL CAMPAIGNS THAT EVOLVE WITH THE INDUSTRY

Paid social is no longer just about boosting a few posts or running seasonal ads. It’s about creating campaigns that work across platforms, speak to your audience’s real-world behaviour and adapt as the digital landscape changes.

At boxChilli, we build paid social ad strategies with a clear framework. We start by understanding your audience and mapping their intent across the funnel, then use that insight to shape social platform choice, creative direction and targeting structure. Every campaign built by our paid social team is aligned with business goals, from awareness to conversion and designed to evolve through continuous testing, optimisation and data-led decisions. This approach means your campaigns not only perform today, but stay competitive tomorrow, whatever the algorithm brings next.

Cartoon illustration in 1950s rubber hose style depicting a paid media campaign.

Some of Our Paid Social Advertising Services

  • Meta (Facebook & Instagram) Ads

    Meta offers some of the most powerful paid search and social tools for B2C brands. We build full-funnel campaigns across Facebook and Instagram using advanced audience targeting, performance creative, and real-time optimisation to help you drive sales, sign-ups and increase brand awareness at scale.

  • LinkedIn Ads

    For B2B campaigns, LinkedIn delivers precise targeting by job title, industry, company size and more. We create content that connects with decision-makers, build trust through smart lead generation journeys and use data to refine messaging that moves people through the pipeline.

  • Youtube Ads

    YouTube combines storytelling with search-style intent. Whether it’s bumper ads, skippable videos or full funnel strategies, we create scroll-stopping visuals and targeted campaigns that increase awareness, drive clicks and support multi-channel performance.

  • TikTok Ads

    We design campaigns that tap into trends, sounds, and authentic storytelling to connect with users where they spend their time. From brand awareness to direct conversions, our TikTok ad strategies combine audience insights, creative testing, and performance optimisation to help brands grow with impact.

  • Pinterest Ads

    Pinterest is where people plan, discover, and take action, making it an ideal platform for reaching audiences with intent. We create visually engaging campaigns that showcase your brand at the centre of inspiration, using promoted pins and shopping ads to turn ideas and discovery into measurable results.

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BOOK A DISCOVERY CALL

Arrange a discovery call with one of our Directors to see how boxChilli can revolutionise your online presence and make you stand out from the crowd.

PROUD TO WORK WITH

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Time4Nutrition company logo in white and gold lettering.
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TRUSTED BY GLOBAL BRANDS THAT VALUE RESULTS

REAL REVIEWS, FROM REAL CLIENTS

FREQUENTLY ASKED QUESTIONS

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Get in touch and we will be happy to help

Q. What is paid social and why does it matter?

A.

Paid social is the use of advertising on digital platforms like Facebook, Instagram, LinkedIn and TikTok to connect with the right audience and drive results. It plays a key role in your wider marketing mix, helping you go beyond visibility to achieve meaningful growth by aligning creative, targeting and spend with your business goals.

Q. How much do social media ads cost?

A.

Costs vary depending on your marketing objectives, audience size, platform and industry. We work closely with you to build campaigns that match your goals and CPM budget, giving you control over spend while focusing on long-term efficiency. Our role is to make sure your investment drives real value, not just reach or impressions.

Q. Is it easy to run A/B tests on social media platforms?

A.

Yes, most social channels provide built-in testing tools, but running successful A/B tests takes more than just switching headlines. We set up structured experiments across diverse ad formats to see what works best for your audience and campaign goal, making data-led decisions that improve performance over time.

Q. Do you manage paid social and organic social together?

A.

Yes, we often combine paid social agency services with organic social media support to create a joined-up experience. This helps your brand stay consistent, making sure your audience sees the right message, whether it’s in a paid ad or a community post.

Q. How soon will I see results from paid social campaigns?

A.

It depends on the length of your sales cycle and the nature of your conversion campaigns, but many clients start seeing traction within the first few weeks. We set clear benchmarks from day one and keep you informed with transparent reporting, ongoing analysis and regular strategy check-ins.

Q. Can you work alongside our internal marketing team or other agencies?

A.

Yes, collaboration is second nature to us. Whether we’re leading your campaigns or plugging into a broader strategy, we work seamlessly with other partners to deliver paid ad campaigns that support your wider marketing efforts. Everything we do is built around clarity, teamwork and moving your brand forward together.

Q. What makes your paid social approach different from other agencies?

A.

As a paid social media agency, we prioritise alignment between your business goals, customer intent and platform strengths. Every campaign is backed by insight, data and creativity, and we use a strategic approach to ensure each ad has a clear role in driving engagement, conversions and brand loyalty.

Q. How do you approach budget planning for paid ads?

A.

We look at your goals, competitive landscape and expected outcomes, then recommend a budget that reflects what’s needed to increase sales and boost engagement. This isn’t just about spend, it’s about shaping campaigns that align with what your audience actually responds to.

Q. What’s your process for testing and optimisation to make paid social successful?

A.

Testing isn’t an afterthought at boxChilli, it’s part of how we deliver paid social success. We continuously assess creative, audience segmentation and placement across different social presence types to understand what performs best. Insights from testing feed into real-time optimisation, ensuring campaigns get sharper and more effective over time.

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02392 822 377hello@boxchilli.com

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